Is my PRIVATE Franconian Village Beer Day Tour for you? Since you’ve probably already been on a beer tour or two in cities like Munich or Prague—those classic beer capitals of Europe that every beer enthusiast dreams of visiting. From centuries-old beer halls to lively modern breweries, urban beer tours offer a certain kind of charm and variety. But if you’re looking for something different, something a bit more authentic and off the beaten path, then it’s time to venture beyond the cities. It’s time to explore something that not only showcases incredible beer but also immerses you in a stunning landscape steeped in tradition. It’s time to try a PRIVATE Franconian Village Beer Tour.
This unique experience takes you out into the heart of the Franconian countryside—specifically, into a region known as Franconian Switzerland. Nestled in northern Bavaria near the city of Nuremberg, Franconian Switzerland is not just a pretty name. The region is renowned for its rolling hills, fairytale-like villages, and dramatic rock formations. But what makes it truly remarkable, especially for beer lovers, is that nearly every trail and winding road leads to a brewery. In fact, it holds the world record for the highest density of breweries per capita.
Let’s break it down: Germany as a whole boasts an impressive 1,284 breweries. Out of those, over half—618 to be exact—are located in Bavaria. And narrowing it down even further, 201 of those are found in the Upper Franconia region. Here’s the most impressive part: 73 of those 201 Upper Franconian breweries are located right in the Franconian Switzerland region. That means this charming countryside area has the highest concentration of breweries in the world. For beer fans, it’s nothing short of paradise.
So what are you waiting for? Let’s GO!
My PRIVATE Franconian Village Beer Tour is designed to be flexible and immersive. It typically takes all afternoon, but no two tours are ever the same. With 73 breweries and countless beer gardens and rustic beer cellars (called Kellers), there are endless options. I like to switch things up depending on the season, the weather, or what local events might be taking place. Sometimes we hit three or four breweries, sometimes we spend more time savoring the atmosphere at just one or two.
Part of the joy of the tour is soaking in the ambiance. These aren’t commercial mega-breweries—they’re small, family-run businesses, many of which have been brewing beer using traditional methods for generations. At some stops, you’ll find beer brewed with recipes that are hundreds of years old. And of course, each place has its own specialties: unfiltered lagers, smoky Rauchbiers, or rich, dark Bocks. You’ll quickly see that Franconian beer is diverse, full of character, and deeply rooted in local culture.
And there’s more to the experience than just beer. The Franconian Switzerland region is dotted with half-timbered houses, medieval castles, and lush hiking trails. Depending on the time of year, you might encounter a traditional fest, a village market, or even a local music performance. It’s a true celebration of Franconian life—and beer is just the beginning.
At the end of the day, the tour offers a chance to slow down, connect with others, and appreciate the rich history and craftsmanship behind each pint. You’ll come away not only with a deeper appreciation for beer but also with unforgettable memories of the Bavarian countryside and its warm, welcoming people.
Prost!
